There are upward of 300 young men and women from the Greater Baltimore-Washington, D.C. corridor who are spending between five and 12 months this year in the State of Israel — volunteering, learning and living.
These people — young adults between the ages of 18 and 30 — are part of an international program called Masa Israel. Spearheaded in 2004 to increase the number of young Jews who come on long-term programs to Israel, Masa gives travelers the opportunity to touch and feel what life is like in Israel.
Take, for example, Devin Sutton, a 28-year-old graduate of University of Maryland, College Park. Sutton said she discovered Masa and its English Teaching Fellowship by chance. She was working as a kindergarten teacher in a Carroll County public school when she became frustrated by the administrative work. She switched to a job in customer service, only to become disillusioned by her choice; Sutton still wanted to teach. She also wanted to revisit Israel. She had only been to Israel once, on a Birthright trip.
“I had gone on Birthright through Oranim. I went back to the website and stumbled upon this program,” Sutton said. “I thought it would be one of the best ways to get back to teaching.”
With help from Masa grants — “I would not have been able to do it without help” — Sutton made the move. She said the year (she is living in Ramle and teaching underprivileged children in Lod) has achieved its goal.
“In Baltimore, I am not that connected. I did not go to Hebrew school, my family does not belong to a synagogue. Here, I have been able to find my Jewish identity and to teach. That is why I did this, I wanted a change, an opportunity to do something new and different … and to have the most impact,” said Sutton.
According to Mary Haar, director of Israel and Overseas for The Associated: Jewish Community Federation of Baltimore, 832 young adults have traveled from Baltimore on a Masa program since the city became involved in 2008. In 2013, approximately 160 people took part. The Associated, whose 2013 grant to Masa was $303,000, hopes to increase that number in 2014 by 60 people.
Explained Haar: “One component of the grant is to create and implement a strategic, multimedia marketing campaign to increase awareness of Masa.”
The campaign is scheduled to launch in January 2014.
In Washington, that awareness has already been building for the past several months. Bold ads for Masa can be seen on the Metro and in other key venues throughout the area. This campaign — and a full-time Masa Israel recruitment professional — is made possible by a generous, anonymous donor.
According to Avital Ingber, chief development officer for the Jewish Federation of Greater Washington, this donor “wanted to help more local community members learn about Masa Israel. The donor’s child had a difficult time finding information to research a potential Masa Israel experience, and [the donor] wanted to help make this process easier for others.”
Jenn Rheuban is part of the Federation’s Young Leadership team.
According to Ingber, approximately 150 young adults from the Greater Washington area participated in Masa programs in 2013. The community is expecting an increase with the launch of masaisrael.org/dc, a new portal that features local Masa alumni and statistics about the positive impact of Masa Israel. Since its recent launch, site traffic is nearly doubling monthly.
In addition to young people from the area who are traveling to Israel through Masa, many young adults from across the country are volunteering in the communities’ partner cities, Ashkelon (Baltimore) and Beit Shemesh (Washington).
Penina Romanek, from Chicago, landed in Israel in October 2013 and is volunteering in Beit Shemesh through the Ethiopian National Project (ENP). She helps mentor the youth and assists in a Beit Shemesh school. She said while she feels good about giving back to the community, she feels she is gaining from the experience, as well.
“I have learned so much from the kids,” said Romanek. “They are teaching me the importance of the State of Israel. I can’t wait to go home and tell people what I see here.”
Similarly, Abby Mandel, of South Carolina, is working with ENP in the afternoons; she studies Hebrew in the mornings. She said she had no idea about the Ethiopian community before coming to Israel. She finds her work “inspiring.”
Said Mandel: “This feels very real.”
Maayan Jaffe is JT editor-in-chief