Orthodox Union Launches App for Jewish College Students

October 15, 2013

The Orthodox Union’s NextGen Division launched an app, Jewniversity Resources, that helps connect college students with Jewish activities, organizations and resources on campus.

The app helps students find kosher food, Shabbat observance options, minyanim, organizations for social and learning opportunities and what Jewish organizations are on campus.

The app is free for iPhones, iPads and featured online at www.bit.ly/JewUMap.

OU NextGen includes NCSY, Israel Free Spirit Birthright, Heart to Heart and the Seif Jewish Learning Initiative on Campus (JLIC) program.

The app allows college students to better familiarize themselves with Jewish life on campus, and serves as a useful tool for high school students to research colleges they may potentially apply to.

Available at the iTunes app Store, Jewniversity Resources offers information for more than 100 campuses—from Adelphi University in New York to York University in Toronto—across the United States, Canada and Israel.

Jewniversity Resources was built keeping in mind that there are many organizations providing resources for a meaningful Jewish experience, from community colleges to the most selective four-year schools. Information on the app also includes contacts and services provided by national organizations such as Aish HaTorah, Aish Connections, Hillel, Chabad, MEOR, and local groups.

“The app was created to assist in enabling students to lead full Orthodox lives and take full advantage of the university experience at all levels,” said Rabbi Yehoshua Marchuck, director of OU Alumni Connections.

According to Rabbi Marchuck, collecting and regularly updating Jewish resources on campuses has been a work-in-progress by the OU NextGen Division for the past few years using social media, student surveys, and professional networking. The information allows the OU to stay connected with alumni, and to understand the Jewish opportunities and challenges within university life to better provide for Jewish students.

Rabbi Marchuck added that a project of such complexity will be continually updated—both in terms of adding information to campuses already listed, and adding new campuses to the list. More advanced features of the app, along with a user-version for Android, are expected to come out in the near future.

-Marc Shapiro

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